Learn FMCG business mastery in a dynamic, engaging environment. Our cutting-edge business simulations and professional development programs are designed to transform your team's capabilities and performance.
Our public courses are live simulation workshops that immerse teams of manufacturers and retailers in dynamic, competitive environments. Participants collaborate and compete, gaining hands-on experience in strategy, negotiation, and market analysis.
“No doubt it was the best marketing and sales course that I have had. It would be interesting to invite colleagues.”
“Workshop was engaging, intense and full of valuable experiences. The scenarios, tasks, segments and teams we worked on/with were knowledgeable and helpful. Thank you!”
“I loved my experience during the 3 days of the program. Very motivating and inspiring.”
“Thank you very much for the probably best training session! I liked the course being close to the real situation, because of time limitation, tension and huge information blizzard.”
“Do you know the way to understand the retail in 4 days? Now I do know one...”
“Thank you for the great job done. Fantastic 3 days. Worth every minute spent here”
“Everything was professional. This was a great experience. This is one of the best courses I've been at.”
“Great course, recommend for every FMCG personnel. Getting a better understanding of the other party whether it is a manufacturer or retailer. Always have a long-term plan/be foresighted. Always provision for the market changes with a plan B.”
“It was very insightful thinking as I got to know how the Retailers think and what they need.”
“The program promotes cross-tactical understanding. Manufacturers may play retailers, and they see what goes on in their decision-making process.”